Turning your blog into a job: Key takeaways from the live event

Just last week Get Blogged was proud to sponsor Turn Your Blog Into A Job, a live virtual event hosted by some of the UK’s top bloggers.

It was an extremely insightful session that was very insightful with the attendees and dived deep into what it really takes to make a full time income from your website and the practical strategies you can use to skyrocket your success .

Of course, it would be quite a feat to condense an in-depth 90-minute session into a single blog post, and we won’t attempt that here. But we want to take a quick look at some of the key insights, applicable lessons, and inspiring ideas that emerged from the webinar.

If you missed it but want to grab the recording, you can still do so here.

Here’s a quick rundown of what these top bloggers and creators have shared…

Jenna Farmer – How to make money collaborating with brands


You may recognize Jenna from our recent blogger of the month post, or from the amazing work she does on A Balanced Belly and The Bloglancer.

As well as hosting the event, Jenna delivered an astute and savvy presentation on how to make brand collaborations a profitable part of your income pie.

She shared:

  • How to determine exactly what you can offer a brand and understand your ROI to make your sales pitches more effective
  • The importance of treating your blog like a business and how this mindset shift can quickly increase your earnings
  • Exactly what to include in your pitches so your proposal to key decision makers is a breeze and you can avoid wasting your time unnecessarily
  • Where to find the details of PR contacts who are just about to start working with bloggers so you’re more likely to get a positive response quickly

Jenny Marston – How to start a profitable blog

Jenny blogs at Jenny In Neverland and has a well-deserved reputation for helping new bloggers navigate their journey to becoming successful content creators themselves.

She shared the essential (and often overlooked) basics of making money blogging and working with brands, including:

  • The two most important pieces of information you need on your about page if you want to work with brands
  • Why creative content ideas are king and how thinking outside the box keeps branding and PR contacts coming back to you
  • How important it is that your sponsored content is just as strong and creative as your other posts
  • How to connect with brands so they are remembered as a pleasure to work with

Emma Drew – How to make money with affiliate marketing

Best known for her work at EmmaDrew.info, Emma is the undisputed queen of affiliate marketing here in the UK.

She explained how content creators can earn a commission by referring sales to their favorite products and services and continue to get paid for years to come for doing a job just once.

Affiliate marketing has been known to make Emma £150 while she’s napping on a Saturday afternoon, which we don’t think is too shabby. Some of their lessons and insights were:

  • The low-hanging fruit when it comes to affiliate marketing and how to optimize posts you’ve already written so you can start making money
  • Why a little creative thinking can lead to the best profits (interestingly, one of Emma’s highest-earning jobs is selling smelly shoes on eBay!)
  • How to choose the best affiliates to promote and the factors to evaluate (it’s not necessarily just about finding the highest commission points)
  • The post ALL bloggers should write, regardless of their niche

Melissa Reynolds-Lawrence – How to make a living writing copy and create effective copy that moves people to action

Melissa is the founder of Honey Bee Copywriting and Honey Bee Home and is an industry veteran with 10 years of writing experience.

She shared how you can make money by providing writing services to brands and businesses, and how to write more effective content for your own website to engage readers and attract brand collaborations.

Just a few of Melissa’s handy tips:

  • Where to find paying customers (including the hidden opportunities that are often not advertised)
  • How to build your copywriting toolkit so you’re in the best possible position to engage prospects
  • The one big and important thing to do before starting a paid writing project is essential for positive client relationships
  • Interesting thoughts on whether you need a niche (and Melissa’s own approach to this common debate in the freelance world)

Pippa Stacey – Instagram ads and collaborations with health brands

Pippa writes about life with a chronic illness at Life of Pippa, covering topics such as books, theater and freelance work.

She shared an insightful session on how she monetized her social media accounts and how her big break came when she started doing her own thing rather than trying to replicate what other successful content creators are doing did.

Pippa’s presentation included:

  • How to brainstorm different ways to collaborate and move away from working on sponsored blog post content
  • Analyze brands to determine how to add value and assess how to propose a mutually beneficial deal
  • The secrets of monetizing a trickier niche, especially when the opportunities are less obvious
  • How she turned her Instagram into a super profitable income stream

We were delighted to sponsor the event and we can’t wait to see the breakthroughs that result from the shared lessons and insights.

If you want to catch up on what you missed, remember to check out the recording, which is still available for instant purchase and download.

Source of the original article

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